I have been anecdotally using the statistic that: “Nine out of 10 startups fail.” The problem? It’s not true.

Cambridge Associates, a global investment firm based in Boston, tracked the performance of venture investments in 27,259 startups between 1990 and 2010. Its research reveals that the real percentage of venture-backed startups that fail—as defined by companies that provide a 1X return or less to investors—has not risen above 60% since 2001. Even amid the dotcom bust of 2000, the failure rate topped out at 79%.

Read the full article here: http://fortune.com/2017/06/27/startup-advice-data-failure/